Our story

Amouria London was born from a love story — my own.

When I met my one true love, I found myself searching endlessly for the perfect way to express how deeply I felt. Flowers felt too generic, gifts too impersonal, and words too few. So, I began creating my own — handcrafting bespoke bouquets, writing love letters from the heart, and curating meaningful gifts just for her.

Love, I discovered, is too profound for ordinary gestures. It deserves something personal, poetic, and intentional.

The name Amouria is inspired by amour — the French word for love — while London is the city where our hearts met and this brand was born.

Today, Amouria London exists for anyone who wants to express love beautifully, thoughtfully, and sincerely — just as I once did.